Vlad Dm
The connection between a seller and a customer has always been difficult before a mobile boom. Everything has changed since weve gotten used to having everything we need in a smartphone. Now, you can acquire users just by sitting at home or from any part of the world. Some customers prefer to order used things in their area instead of paying an arm and leg for long distance shipping. And if you are interested in a mobile solution development for local customers and sellers, well try to explain how to create such a solution the best possible way.
We know that the leading applications to sell stuff locally are LetGo, Caurousell and OfferUp.
The OfferUp developers claim that their users spend approximately 25 minutes a day in their app, just like for Instagram and Snapchat. The use of mobile applications is growing in all business areas and its a great opportunity for a P2P e-commerce market to create your own marketplace mobile app. The secret to success is simple. The easier and more comfortable the way you connect a customer and a seller is, the more successful your application will be.
Best local selling apps
The common feature of the apps like Offer Up, Carousell and LetGo is that they allow a seller to give goods free of charge. Its a great way to get rid of some small items, which you cant sell on eBay because the service charges a commission for every transaction.
LetGo app allows you to sell stuff online in a particular area quickly and easily. The service is so easy to use you can sign up via a Facebook account. And because the system cares about the security of the platform, social registration gives an opportunity to check the data of all users. Customers and sellers communicate in the chat on the platform. And you can upload photos of the items you want to sell immediately using the built-in camera in the app.
Let Go app
Carousell is one of the best marketplace apps, where you can find anything from cosmetics to automobiles. The system works similar to LetGo. A user has to upload 4 photos of an item and its description. Built-in chat, convenient search options, with the help of this application you can sell not only in your area but in other areas too. The app is also integrated with social networks, so a user can share ads there. However, Carousell marketplace has one distinction, you cant pay here. A customer can either meet with seller personally or use such services as PayPal, for instance. By doing this, service allows users to use whichever payment most convenient for them.
Carousell application
OfferUp app is the biggest marketplace for local customers and sellers. The app provides security because it allows every user to build their reputation on their profile page. Just like on eBay, users can rate a person after a deal. As well as that, customers can join their service TryYou and add their ID to prove the authenticity of a profile. The system provides a security chat but the deals are conducted personally.
Offer Up app
Business model of apps like Offer Up, LetGo and Carousell
How does OfferUp work? These services have lots of things in common and work pretty similar. And one of these similarities is a business model which, as they claim, they dont have. These selling apps dont charge the commission for registration, profile creation, and not even for the number of ads. More than that, they dont take a commission for a deal. OfferUp developers intended to earn exclusively on advertising to keep the service free and available for everyone.
Yet, if you want to create an app like LetGo, Carousell or Offerup, we suggest you taking into consideration some of these monetization strategies.
Local marketplace app monetization strategies
Online transactions
If customers can pay via your app, you can charge a fixed price or a percent of every deal. Its easy to do with some third-party services like Stripe, for instance.
In-app-purchases
What is meant here is the ability to buy some special offers, or sellers can pay to place their ads at the top.
Delivery
Your service can also be a mediator allowing sellers to expand the trading territory.
Internal ads
An opportunity to publish action offers, special offers and a system of internal recommendations.
Full article - How Apps Like Offer Up And LetGo make money
0
Vlad Dm
