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Top Benefits of Using Text Blasts for Schools and Colleges

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Top Benefits of Using Text Blasts for Schools and Colleges

According to research, approximately 87 percent of students in schools and colleges own smartphones. Multiple surveys suggest that over 94 percent of students want to use their cell phones in class for academic purposes. This seems like a perfect opportunity which has presented itself to the educational sector to carry out more effective and efficient communication with students and parents.

Currently, 60 percent of students use their phones to take pictures or slides or questions written on the board.  40 percent use them to search for answers to in-class questions using Google or similar websites. Moreover, 35 percent use them to access a digital or pdf textbooks. This counters the need of having hard copies of books and the freedom to access unlimited information from their fingertips. Sure, smartphones today also offer distractions in the form of social media, games and personal communication but the potential to channel this distraction positively is on the rise every day and the education sector has started to notice.

Text blast have been around for a while now and we all know what wonders they do in the business world. Let’s take a peek into what they can do for the education sector and how businesses can use them to engage with students, parents and the administration.

 

Admission Alerts and Marketing

Text blasts have the potential to be a very effective marketing tool as students hardly miss a text sent to them and read it at least once. Every year, schools and colleges begin their student recruitment programs and have to compete with others to be at the top. Leaving flyers, ads and opt-in details on websites and in different student gatherings can enable students to reach out to your facility to inquire about the admission, programs and facilities. Sure, you can send them an email or set up huge campaigns, but in the end it’s about swift and relevant information straight to the fingertips of students.

 

Teacher-Student Communication

Texting is a great tool for teachers. We know how hard it is to communicate with our students but not anymore. Teachers can send out assignment reminders, quiz schedules, reference links, course outlines exam schedules as well. Students are usually engaged in their cellphone often lose sight of their tasks, assignments and class schedules. Text blasts bring the information straight to the fingertips of students and ensures that all information is delivered successfully.

 

Reminders, Alerts and Notifications

Effective real-time communication is mandatory today especially with the technology we have today. Texting can be used to send out bulk notifications to students, administration and parents regarding changes and developments at the facility. They are effectively used to send notifications and alerts regarding exam schedules, fee reminders, extracurricular activities, holidays and other important notices. Extreme weather conditions. The Fourth of July, and even some emergency alerts are best delivered over text blasts.

 

Internal Communication

Internal communication extremely important in any organization and the education sector is no different. In fact, it is one of the sectors that needs to effective use and manage all the communication tools available to them. Staff and faculty management applies the same principles of employee management. The administration can communicate with teachers and staff for updates in meetings, schedules, salary notifications and any real-time updates which occur on the premises. It can also help boost the security of the facility as emergency alerts can be sent using texts which have the highest open rate. According to research, a person checks their cellphone at least once every 15 minutes and the same cannot be said for emails which have a very low or late open rate. Calls are usually not allowed or ignored during work. This means that text blasts are suitable and effective at the same time. There are thousands of text blast providers which schools and universities can use to send out messages and organize their contacts according to their requirement.

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