Virtual Reality, together with its sister technology “Augmented Reality” has the potential to influence the world of retail, a lot of companies believe that more investment is required in these technologies to ensure that they play a more pivotal role in their shopping experience.
This shows that retailers must do much more to convince customers to go ahead with their choice and buy items online.
There are more than 430 startups on AngelList that are described as new VR technology companies.
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Although modern technology is not able to take advantage of touch, taste and smell very well, it has been slowly dominating immersion in visual and auditory sensation; Using Augmented Reality in Retail, Online Shopping, and E-commerce. Juego Studios developed an AR bottle recognition app that will help the beverage industry.
In the long term, every e-commerce company will have to adopt technologies seriously to maintain a competitive advantage in the top-grade competitive market.
ScaleXM came up with the impact of augmented reality and virtual reality on the real estate industry.
For more read here!For More Details:-https://www.scalexm.com/the-impact-of-augmented-reality-and-virtual-reality-on-the-real-estate-industry/
5G could usher in an explosion in retailers using augmented-reality to help enhance shopping experiences for consumers.
The technology's speed, reliability of connection, and lack of drop-out that are key to the success of virtual shopping.
Retailers are already experimenting with AR, including IKEA's Place app, which allows customers to see how furniture looks and fits in their homes.
It should also help small retailers, who can build AR experiences around their stores to attract and retain customers.
IKEA has already begun to show what's possible with AR, with its Place app enabling customers to see exactly how more than 2,000 items in its catalogue would look and fit in shoppers' homes.
As soon as 2020, 100 million consumers will be shopping in AR online and in-store, according to a study by Gartner published in April.
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