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Examples and Best use cases of chatbots in Banking Industry

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venkat k
Examples and Best use cases of chatbots in Banking Industry

Nowadays, our bankers have taken the advice seriously. Banks have adopted most modern technology, that has ever seen in general business success. Artificial Intelligence has started making the rounds, it was only a matter of time before banks turned to AI for smarter solutions to meet the growing expectations of clients.

chatbots have seen a lot of attention and have been achieved over the years. Chatbots are AI-enabled conversational interfaces. Bots can manage smart and compelling communications on behalf of the bank with millions of users, at low of the cost. They promise to improve the bank’s clients’ experience and their reach.

But, this meant that banks had to reconsider some minor divisions of their business methods. Still, given the long-term profits, banks have been very quick at striking the ball. The researcher claims that for every doubt that a chatbot handles, banks save 4 minutes explaining to per query. By 2022, this will increase to billion in annual savings.

Here are the current state of chatbots in the banking industry and its implementation.

Bank chatbots

Taking a look at the business is the best way to understand how bank chatbots are essentially being used. Let’s have a look at a few bots from the banking sector:

Also Read: Top Use Cases of Artificial Intelligence in Banking Sector

Erica by Bank of America

As a market leader in the U.S., Bank of America began a chatbot to send notifications to consumers, provide balance data, suggest how to save money, provide credit report updates, pay bills and help customers with simple transactions. Since the introduction, Erica’s abilities have expanded to help customers make smarter decisions.

American Express

American Express uses its association with dealers to provide profits to their customers with the guidance of chatbots. This includes real-time sale information, contextual support, and reminders about credit card privileges. For this to work, the customer has to first connect their card with the chatbot on messenger.

HDFC

HDFC Bank’s EVA (Electronic Virtual Assistant) is India’s AI-powered banking partner for HDFC’s customers. It was built to ease serve the consumers better and faster. Helping with Branch addresses, IFSC codes, loan, and interest valuation report are a few of the things that EVA does.

Commonwealth Bank Australia

Commonwealth Bank started a chatbot called Ceba to assist customers with more than 200 banking responsibilities such as activating their card, monitoring account balance, making payments, or making cardless cash. Within one year, 500,000 ways clients asked for 500 different banking activities, making the progressive project one of the most successful ones in the bank’s history.

Also Read: The Power Of AI & ML Technologies In Banking & Financial Sector

Best use cases in the Banking Industry

There are tonnes of other cases where BFSI players are using chatbots. However, our initial research indicates that there are 3 business applications where bots are the clear winners already.

Leads

The rate with which email campaigns and cold calls are going out of fashion, chatbots not only present a less disturbing front but also add a curiosity factor to the entire process of lead generation.

These chatbots are fixed on the bank’s website/app and start conversations with consumers to find out if they wish to purchase products and measure their interest. Later, these captured ‘leads’ can be sent to the bank’s team for additional follow up until the sale is completed.

Brands have seen as high as 600% increase in the number of leads collected using chatbots as exposed to traditional mechanisms.

Customer assistance

With the improvements in the field of computing and natural language processing, chatbots have now become responsible for having a smarter and more compelling discussion which means they can handle a wide variety of client support inquiries that are unnecessary in nature.

These bots can be plugged into most customer touchpoints like social media profiles, websites, app, and other platforms. They ask users to specify their problems and either give them direct solutions or redirect them to the right person.

A lot of banks have had some serious success in reducing the queries coming on to their support center post-application of chatbots for support.

Feedback

With the constant endeavor of improving the bank’s services and the absence of the technological shift in the feedback collection mechanisms, the collection of customer feedback through chatbots has shown phenomenal results for a lot of brands.

The survey format makes it compelling for users and turns the static form-style more conversational and interesting.

We also surveyed our business and here are the results:

How chatbots are used in Banks

From the inception of AI, chatbots have come a long way owing to the advancements in computational power and huge chunks of open-source data are available. The ecosystem has been never as important as it is today, for AI and NLP capabilities to be developed upon. But given the trends, here are the upcoming abilities that bots are going to understand:

Voice Bots on IVR

Bank customer supports are notoriously famous for making clients wait for an average of 10 minutes during working hours making it impossible to reach an assistant in case of emergency. A voice-based IVR system, which already a few banks have applied, helps battle this problem.

Alexa skills and Google home assistants

Home Partners are picking up slowly and will soon become a part of every house as much as anything else. The experience of having a Jarvis (from Iron Man) like-system in the house would look at the core of the conversational experience. The link that to managing your bank accounts, fund transfers, etc, availing banking services can be a walk in the park.

Handling more complicated and more unique queries

Chatbots today are processed to handle rather simple and excess inquiries, which make up the majority of the volume. In addition to this, some answers which can be pulled out from a knowledge base can be pulled out by the bot using an API. However, difficult situations still leave the bot rather red-faced. This is something that AI and NLP developers have to focus their energy on!

Other projects

HDFC’s Humanoid Intelligent Robotic Assistant (or IRA) is a robot you can physically interact with, which has already been launched in several Indian cities! We aren’t sure whether this trend will be widely replicated but it does make for an interesting banker.

Banking is one of the best use cases for chatbots right now. They make a huge difference at every stage of a customer’s lifecycle. We’ve also seen several banks promote innovation through fintech competitions to find the next big thing in new banking technology. The market seems ready so it’s a space to watch out for. So that’s our take on chatbots in the banking industry.

Also Read: Artificial Intelligence Solutions For Banking and Finance Industry

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