Amazon continues to be the major marketplace online in the world. Many billions of dollars go through Amazon every year. More than half of Americans start their shopping endeavors from Amazon.com, not even from google.com, as it was a few years ago.
Amazon invites third-party salesmen to share their platform and reach their clients. Being at Amazon means being visible to millions of visitors, shipping your goods nearly everywhere, promoting new brands, and building the reputation globally.
In this article, we provide you with a brief but consistent guide to start at the Amazon platform as a seller in 2020.
What will you offer?
If you sell watches, DVDs, music, jewelry, rare coins, etc, you will have to get approval before you can start. This takes up to 3 business days after you apply. Furthermore, you will need the Professional Plan (see below) for the mentioned goods. On the contrary, if you sell books, cameras, automotive, Powersports items, beauty accessories, grocery, and gourmet food, cell phones, and all accessories for them, you can start the business immediately. There are numerous big categories in which only certain subcategories call for approval, whereas most items can be distributed immediately. We mean software, office products, certain kinds of consumer electronics. Look for Amazon Product Categories regularly to have always updated information and never get blocked for violating the rules.
Are you a professional or a beginner?
If you are adamant to conquer the Amazon marketplace and possess a lot of items to sell immediately, do not hesitate to choose the Professional Plan. You pay just 39.99 USD per month and can sell as many products as your buyers want to get. You do not pay anything for each shipped item unless closing and referral fees apply.
If you are not ready to launch the professional mode right now, the Individual Plan is your best option. You pay 0.99 USD for every parcel that you ship, but you do not pay any lump sum monthly. If you do not have much to offer at the moment, the Individual Plan is quite a viable option. However, at the end of the day, Amazon expects all successful merchants to switch to the Professional Plan. The latter is a way more profitable provided that you trade actively.
Is Fulfillment by Amazon (FBA) program for you?
If you opt for shipping orders yourself, you are always very welcome. However, in many cases, it is easier to let Amazon serve you. It is not free, but it allows you not to deal with technical things. Your goods are permanently stored in the Amazon distribution centers. When you sell an item, the Amazon employees sent it where requested. They also work with returns and customer support. You get spare time to plan your next endeavors and promoting your goods among prospective buyers.
The final choice is always up to you. There are different situations. In other articles, we performed a critical analysis of FBA and derived specific suggestions when you want it, and when you do not.
Product listings are always your responsibility, aren’t they?
This is the very essence to be a seller at the Amazon marketplace. You find new items and you input all relevant details on the Amazon product page to describe it. You need a title, a description, keywords, nice looking photos, technical identifiers, such as SKU, UPC, etc. Doing this job might seem boring, but this is what brings you profits daily. There are automatic programs that simplify your endeavor a bit.
Why would you update prices continuously?
Amazon is competitive. It is quite a normal situation when a few merchants offer the same goods. They compete vigorously to be the first in the ratings and maximize their sales. Many people use automatic repricer that spy on the competitors and adjust the prices according to remain always at the top. Repricer-online.com which is free for Amazon newcomers is such a notable repricing tool. It also helps to get a “Buy box” for your goods.
Conclusions
As soon as you went through all the enumerated steps, you are ready to dive into pursuing business at Amazon. We just wish you to be brave but thoughtful, generous but consistent, quick but critical.
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Search for a Product to sell on AmazonYou have chosen to be an Amazon seller.
Before making a decision, you will need to research the market, competitors, keywords, and market trends.You must be familiar with all the selling techniques before you can start thinking about ideas.
Amazon can also handle customer service issues such as returns.
Although it is an intuitive and hands-off system, it is important to understand that there are additional fees.FBM: This strategy allows you to list your items on Amazon, and then you take care of all aspects of the capacity and ask for satisfaction.Optimize Your ListingWe returned to Amazon's product listing and began to do some search engine optimization (SEO).
It is crucial that you use the most relevant keywords to make your listing rank high in search engines and draw traffic.Although you might have started to gather the key keywords from the previous product research step, if you don't have a list of the best keywords, you can use Keyword Research to create a list.
Customers can find and buy your products by using ads that appear in search results or on product pages.
