The goal of real estate photography is to help people sell their homes. Realtors are looking for distinct approaches that will stand out among a sea of real estate photographers. While this is not easy money, it can be a gold mine for a photographer who is eager to study.
Professional real estate photography can appear to be difficult at first. However, once you've mastered the fundamentals of real estate photography, you may begin to experiment and add your flair.
Here are some simple but essential real estate photography tips to capture beautiful and consistent photos. Also, I added some tips on photo editing too towards the end of the post, for which I referred Smart photo editors, a photo editing service provider.
The equipment you will need
Camera
Using the best camera is essential to your success in real estate photography.
To make real estate photos look decent after being printed for advertising, etc., your camera must have sufficient resolution.
You'll need a camera that can shoot manually for real estate photography. Any DSLR or mirrorless camera with a crop or full-frame sensor would be ideal for the purpose.
To shoot high-quality photos of a property, ensure your camera is in working order and that you've used the right real estate photography camera settings.
Following is a table listing some of the best cameras for real estate photography:
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Camera |
Features |
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Canon EOS Rebel |
Camera type: DSLR, Sensor: APS-C, Megapixels: 24.1MP, Lens mount: Canon EF, ISO range: 100 - 25,600, Image stabilization: In lenses, Weight: 451g |
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Nikon D3500 |
Camera type: DSLR, Sensor: APS-C, Megapixels: 24.2MP, Lens mount: Nikon F, ISO range: 100 to 25,600, Image stabilization: In lenses only, Weight: 415g |
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Nikon D850 |
Camera type: DSLR, Sensor: Full frame, Megapixels: 45.7MP, Lens mount: Nikon F, ISO range: 64 to 25,600, Image stabilization: In lenses only, Weight: 1,005g |
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Panasonic Lumix GX880 |
Camera type: Mirrorless, Sensor: Micro Four Thirds, Megapixels: 16MP, Lens mount: Micro Four Thirds, ISO range: 100-25,600, Image stabilization: In lenses only, Weight: 270g |
There are many high-quality cameras available for a reasonable price. The trick is to get a camera that is tailored to your requirements. Invest in a camera that will last you a long time if your budget permits it.
Lenses
A lens can make a significant difference in the appearance of your final photograph. From its clarity to its adaptability, and even distortion.
The finest lens for real estate photography should be able to cover a wide range of environments. You should be able to cleanly display even small spaces. The best lenses will help you to create sharp photographs that your customers will appreciate.
It's challenging to find the perfect lenses for real estate photography. To ensure that the lens is suitable for your projects, you must search for several features. The list below will assist you in your quest for the ideal lens.
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Lens |
Features |
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Canon EF 16-35mm f/4L IS USM |
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Canon EF 17-40mm f/4L |
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Nikon 16-35mm f/4 G ED VR |
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Sigma 12-24mm f/4 DG HSM Art |
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Canon 24mm f/3.5 II TS-E |
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Sony FE 12-24mm f/4 G |
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Nikon PC 19mm f/4 ED Tilt Shift |
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Tripod
When you need to capture lengthy exposures, a tripod comes in handy. It stabilizes your camera and guarantees that motion blur is avoided.
It also aids in the preservation of perspective in your photos. You want to depict the room as seen by a real-life person, so the tripod height should be around 120 cm or 4 ft. In your shot, you want to balance the floor and the ceiling, and if you have to choose, more floor is preferable.
Keep in mind that, when it comes to real estate photography, consistency is crucial.
Flash
In real estate photography, strobes or flashes are one of the most important but sometimes underestimated equipment. They're helpful, especially when photographing in low-light situations.
Flash units can be used to illuminate dark portions of a building, particularly interiors. When using flash, you must be aware of the image you are about to capture. There is no one-size-fits-all solution to all lighting problems. You must also comprehend the nature of light and where it hits. When you do use your flash, make sure it mimics natural light.
You might also need a flash trigger when using an off-camera flash for photography.
Setting up the property
Photography is only part of the solution when it comes to real estate photography. You should analyze the room as much as you are analyzing your shots to take your images to the next level.
Every house is unique. Before taking up the camera, get a sense of the space. This will help you decide how you want to photograph it.
It also gives you an idea of which spaces are available for your use and which rooms might require a few more minutes of clean-up.
Here are a few things to keep in mind when preparing a property for the shoot.
- Declutter - It's critical to clear out the clutter. Anything that does not contribute to the room's style should be removed.
- Organize the furniture - If your furniture is blocking the flow of a room or is too close to the margins of your frame, move or remove it.
- Lighting - Turning on the lights makes an area feel warmer and more welcoming. However, it introduces a range of color temperatures. Turning off the lights creates a uniform light temperature. However, it frequently gives off a frigid vibe in real estate images.
Other things to remember are to keep the doors, curtains, and blinds open, avoid catching reflections in any mirrors and check your photos for consistency.
Photo editing
You don't have to be a pro to capture professional shots in real estate photography, owing to photo editing tools that can bring even the most mundane photos to life. Here are some retouching suggestions for real estate photos.
- Colors correction - Flat colors may be tweaked to give photographs a realistic yet sparkling look, and hue and saturation can be tweaked to make your real estate images look more lifelike.
- Straight lines - Begin by straightening the lines; squinty images can diminish people's trust in a property.
- Light balancing - To get precisely balanced photographs, modify all of the settings in Lightroom by tweaking shadows and brightness.
- Use cloning to clean up - Use the cloning tool to paint over items and tidy up your photographs.
- Adjust the clarity - Sharpening your photographs by adjusting their clarity can bring out-of-focus images into professional sharpness.
Final thoughts
If you want to be a professional real estate photographer, you must keep your method and appearance consistent.
Also, when you're first starting, don't get too caught up in the equipment. Beautiful real estate photography does not require a lot of resources.
We hope you learned something useful from this post to help you improve your photography skills.
It is one of the best ways to capture a location and beautifully showcase its true personality.
Besides that if you hire a drone company, it can also help you with accurate and quicker data collection, inspection of construction sites, and great UAV data processing.
In true sense, UAVs and drones can be actually known as the real driving force of any real estate marketing.Here are some great benefits of drones in real estate:AccuracyAccuracy is one of the most important selling point in real estate market, and that is only possible if images are perfectly captured using the most advanced technologies.
Using hi-tech drone for aerial photography in the market of real estate can show the potential buyers a more accurate description, what the property would look like.LocationIn real estate industry, location plays the most important role.
One of the top most benefits of using drones in real estate market is the ability to see the property location in relation to nearby parks, attractions, amenities, airports, etc.
Buyers need to learn in what they will be making a big investment, and from sellers prospective, they want to list their property with getting more agents, who are masters of this trade.
Drones Give a Complete Picture of Construction Site ProgressConstruction today is very different from what it was years ago, as it is totally modernized and complex.
Construction takes place much faster than before with the help of new ideas and technology.
This is why even drones have anew found role in the construction industry- to make the inspection safer, faster and less expensive than ever before.Drones allow you to get up-to-date images for inspection and progress update as often as you need.
Builders can keep a track of the development and construction managers can monitor the advancement of work.Construction sites need regular and detailed checks to detect flaws, damages etc.
The high-resolution camera on a drone captures images and videos which are sent to the inspecting manager, which he can inspect even later on.Construction aerial photography helps developers meet deadlines as they can take quick decisions, because of the up-to-date data.
Aerial photography by drones is also much safer, as the inspector will not have to physically inspect dangerous places by climbing heights or using ropes, and it reduces risk of accidents manifold.
