logo
logo
Sign in

7 Must-Know Statistics About TikTok To Grow Your Account

avatar
Alison Will
7 Must-Know Statistics About TikTok To Grow Your Account

 

TikTok is one of the world's largest social media platforms, offering an alternative to online sharing. It makes it easy to create short video clips that incorporate music, filters, and additional features. It's funny at times, at others, but it's definitely addictive.

 

While it may appear to many audiences, TikTok is filling the void left by Vine, and there is much more to it than that. TikTok provides users with an outlet for their creativity.

 

Here are the top 7 TikTok statistics, 

TikTok Download Stats: 

 

TikTok's growth continues unabated today. According to the most recent TikTok statistics, the popular video app had been fetched more than 2 billion times worldwide as of April 2020 on both the iPhone Google Play store.

 

That is not the only significant download milestone reached by the app this year. There were 315 million TikTok downloads globally as of 2020. 

TikTok Audience Demographics

 

While TikTok may still be a bit perplexing to older generations, it has nailed it when it comes to interacting with children. In the United States, 62% of TikTok users are between the ages of 10 and 29. By contrast, only 7.1% of them are over the age of 50.

TikTok Google Play Downloads

 

As the quickest social media app, it's interesting to examine the source of the majority of TikTok downloads. According to the most recent statistics, TikTok was especially popular in America toward the end of Q3 2020. In September 2020, TikTok was downloaded 3.08 million times from the Google Play store in Brazil.

How Popular Is TikTok?

 

According to the most recent TikTok statistics, the platform had 689 million monthly users worldwide in January 2021. 

 

This places TikTok as the seventh most popular system based on users, ahead of platforms with a much longer history, such as Snapchat and Pinterest. 

 

This Chinese version of TikTok, dubbed Douyin, has 600 million daily users. Both TikTok and Douyin have a global user base of 1.29 billion.

TikTok Usage Statistics

 

TikTok users access the app more than 52 minutes a day. This implies that people are using TikTok daily to create and share video clips of themselves or to watch the wide array of TikTok videos already posted to the platform. In either case, they're doing it for nearly an hour daily.

How Many Countries Does TikTok Support?

 

TikTok is available at the moment in 155 countries. Additionally, it is accessible in 75 languages. This category encompasses a sizable portion of the population. 

 

As a marketer, you may find this TikTok statistic interesting as you consider your marketing efforts concerning your target audience. 

 

You can reach an audience in 155 multiple nations with TikTok. And statistically, there is a very good chance that your customer is located in one of these countries.

 

U.S TikTok Users Are Rapidly Increasing 

 

Another captivating TikTok statistic has been discovered that helps us quickly identify the demography of TikTok users. Americans, in general, adore TikTok. 

 

The United States accounts for 26.5 million of the 500 million monthly active users. This statistic combines TikTok downloads on Android and iOS.

 

However, while the app remains significantly more popular among teenagers, recent figures represent a change away from this trend. When you upload engaging videos on TikTok, you can receive massive followers within a short span. You can also buy likes on TikTok to boost engagement and audience interaction. 

 

With all these TikTok stats in mind, you'll be able to better comprehend the latest social media trends. Additionally, these statistics demonstrate that, whether you're a social media advertiser or a content creator, TikTok is not to be underestimated. It's past time to take TikTok marketing seriously.

 

collect
0
avatar
Alison Will
guide
Zupyak is the world’s largest content marketing community, with over 400 000 members and 3 million articles. Explore and get your content discovered.
Read more