Ezoic, the leading AI technology for online publishers and websites monetizing content with display ads, announced today it will invest $12.4 million directly in customers over the course of the next year as a part of initiatives aimed at expanding their product and service offerings. Ezoic will release the details of how future and existing Ezoic customers can expect to benefit from this growth fund during the company’s Customer Week, Sept. 13-17.
“When our customers grow and succeed, so do we. Our $12.4 million investment allows us to put dollars directly into the hands of growing publishers through a series of new programs, grants, and offerings,” said Tyler Bishop, Chief Marketing Officer at Ezoic.
Smart, the independent ad tech platform, announced a new partnership with Publica, a leading Connected TV (CTV) ad platform, to accelerate Smart’s growth ambitions in the rapidly expanding CTV sector.
This integration is a major step in Smart’s growing commitment to building a scaled, vertically integrated TV advertising platform for media buyers and sellers following its recent acquisition of the global premium CTV demand side platform (DSP) DynAdmic in July 2021.Publica and Smart are dedicated to programmatic advertising quality as the industry continues to mature.
This partnership offers digital advertising buyers and the CTV publishing community a scaled, independent solution where transparency and privacy are paramount.
Publica’s CTV premium publisher clients will now gain direct access to Smart’s global demand pipeline, while Smart’s demand-side partners will have greater access to a broader array of premium CTV inventory through a direct, unified auction.
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What does the most effective advertisement network for mobile games provide that is mosting likely to make them the right firm to buy?They Concentrate on Engaging The term interaction is just one of the most vital when choosing an advertisement network.
You intend to choose a firm that is constantly working to obtain extremely interesting individuals.That indicates that they are producing advertisements that are encouraging people to click.
They are fascinating, distinct, as well as created to bring in people.
Not all ads are intriguing adequate to click on, yet the most effective ad network for mobile video games is able to create those that are.A Versatile Suite of Solutions An additional point to try to find in these firms is what kind of solution they use.
Some provide a series of chances for you to market.
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