Enhancing the experience of the hotel guests is the primary goal of the businesses catering to the hospitality industry because repeat customers are a double whammy! To be able to do this, powerful yet quirky strategies are rather important!
One such strategy is leveraging digital signage displays in the premises of the hotel. This helps in better informing, entertaining, and even providing some services to the guests. In addition, digital signage solutions are easy to use and can potentially delight your guest's experience.
Use these six powerful content strategies to know how you can leverage hotel digital signage to your benefit.
Ways You Can Leverage Digital Signage In Your Hotel
Easy Check-In And Check-Out
Hotel's spend a huge part of their workday simply in check-in and check-out processes, and there is no denying the fact that check-ins are pretty much a bother. Here, leveraging the digital screen can be helpful.
When visitors enter your hotel, a digital screen will naturally attract their attention. When they get to know about the automated check-in process, it will automatically boost the impression of your hotel in their minds.
In case of a queue, the check-in can be completed merely in seconds, enabling travelers' hassle-free state of mind.
Displaying Welcome Message In Real-Time
Visitors are always keen to know the services that will be provided to them post the check-in. But, if this task of engaging the audience by boasting about the USPs of the hotel is done manually, it is going to consume a lot of time, and the users might as well lose interest in their stay with the hotel.
Hence, to keep the visitors engaged, displaying a welcome message can greatly help them feel valued and attended. In addition, you can display welcome information in real-time through digital signage displays.
Additionally, you can also showcase information about the restaurant timings, the wait time for check-in, local travel information, the conveyance options, everything that can be important for the customers to be aware of, can be displayed through digital signage.
Personalized Room Services
Hospitality services that evoke happy and satisfactory emotions make the customers want to come back to relish the experience. To cater to this, providing a cloud-based digital signage solution, wherein all the screens installed in the hotel can be controlled through one central system.
Through this hotel, you can group screens and apply changes to all of them effortlessly. Other than this, providing for an engaging experience by displaying the social media wall on digital signage of the hotel comes in handy.
A Source Of Entertainment
For digital technology to be useful, it needs to be ever-evolving. For example, hotels can make entertainment relevant by leveraging digital signage to showcase a Netflix premiere on the digital screen.
You can add a playlist of YouTube videos, blogs or travel blog reviews, music from Spotify, etc. Putting up any source of entertainment can reduce the perceived waiting time of the visitors, making it a smart strategy for hotels to take advantage of to provide an unparalleled visitor experience.
At The Restaurant
Add digital signages at your restaurant to inform your customers about the waiting time, the menu, quirky or catchy quotes, waiting time, local cuisine of the area, social media feeds generated of the hotel, pictures of the prepared food, or maybe the culture of the place.
This will help reduce the perceived waiting time of the restaurant visitors and effectively keep them engaged, especially when they cannot control their hunger.
Setting up digital signage at the restaurant can effectively attract more visitors, keep them informed, and boost its business.
Digital Concierge
A virtual concierge helps the visitors to know the place they are visiting; the information relating to the amenities nearby, the events that are going to be happening, other relevant whereabouts that can make travel easy for the travelers can be displayed on a digital concierge.
In a world where information gets transferred like thunderstorms, people like to find their answers. With a digital concierge, hotels can provide visitors with on-demand information without interrupting their quest to gain information by themselves.
The hotels can also provide information about the rules and regulations of the hotel, any ongoing discount, upcoming events, etc.
Over To You
Hospitality is but a competitive industry; having strategies that can create an impressive impact is rather important. Leverage digital signage displays and uses them along these strategies to have a competitive lead and boost conversions for your business.
Digital signage is the most result-oriented strategy that hotels can employ to gather more visitors, enhance their experience and have them come back to your place for a stay.
Digital signage is an effective way of letting people know of your existence and what we do.
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Be it a brand, or be it an event, or even a conference or a graduation ceremony, Twitter is the place where the buzz swirls.
Today, in this article we will focus on Twitter Aggregation and why is it so important for brand promotion in events and on websites!
On websites, in events, as digital signage, or anywhere you want to display user experience and feedback as social proof for your brand.
A Twitter aggregator tool helps you a long way in aggregating Twitter feeds for embedding on your websites or displaying them on a digital screen for events or digital signage.
and aggregates them together where you can moderate, curate, and customize them before displaying them on a website or a digital screen in events or for digital signage.
Aggregating Twitter feeds via hashtags, keywords or mentions gives you the opportunity to aggregate relevant user-generated content related to your brand and showcase it to create brand trust and loyalty among your consumers.
