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Toward Sustainability with Business Intelligence and Automation 

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Harsh Raj
Toward Sustainability with Business Intelligence and Automation 

In 2019, the global market for Robotic Process Automation (RPA) was estimated to be worth 1.57 billion USD.By 2028, however, it is expected to grow by a CAGR of approximately 32%, reaching over 13 billion USD in value. 

Why is that? 

Business intelligence and process automation create immense value for businesses, but especially so during a pandemic. If it was not for BI and process automationbusinesses worldwide would have suffered much more than they did.As businesseswe understand the value of both, but the two seem more critical to the modern business, now more than ever. 

But not just for the obvious reason. There is more to BI, and automations increasing value than efficiency.Heres the deeper implication: the two help businesses achieve long-term, sustainable growth. 

Achieving sustainability or ESG growth 

Today, more investors want to invest in businesses that drive long-term, sustainable growth. The market for sustainable investments was valued at just over $30 trillion last year. By 2025, it is expected to surpass $53 trillion (Bloomberg). 

But what makes a business sustainable? The sustainability quotient of a business is assessed by the ESG value it creates. And how does a business create ESG value? By creating  

  • Environmental value: using renewable energy instead of non-renewable energy, for example. 

  • Social value: promoting equality, fairness, diversity, and other social virtues.    
  • Governance value: engaging in ethical and fair trading. 

As these values come to dominate investment portfolios, businesses that do not promote them risk taking a financial hit. 

Driving sustainable growth with BI and process automation 

Adopting business intelligence solutions is a quick and easy way in which businesses can begin their sustainability journey.    

1. Improved resource management 

  • The primary objective of BI and process automation is to digitize and automate time-consuming, error-prone tasks. 

  • By embracing digital transformation, businesses deliver sustainable growth by massively cutting down on paper and the waste and inefficiency such tasks generate. 

  • Automation also optimizes supply chains for efficiency.    

2. Promoting well-being 

  • A big part of ESG is promoting employee well-being since employees, too, represent business stakeholders.   

  • By automating manual, time-consuming tasks like sorting paperwork, BI and process automation lead to a significant rise in employee happiness. 

  • As instead, employees get to focus more on tasks that cannot be automated. Tasks that demand creativity and planning.Such tasks are more cognitively demanding and purposeful.  

  • Such tasks are meaningful and growth-oriented and hence make for greater satisfaction when engaged in and fulfilled. 

3. Predicting future risks 

  • Business intelligence solutions also power data analytics, which enables businesses to leverage data to identify and solve problems, small or big, such as identifying the most engaging marketing channel or developing an ESG-oriented strategy. 
  • As an ESG solution, what data analytics provides is a deeper, more objective assessment of historical and present data, enabling businesses to make accurate forecasts about future trends and risks and challenges 

With data analytics, businesses can anticipate future threats well in advance and come up with strategic solutions to counteract them and continue to grow, in due time. 

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