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Demystifying Cost Of Inaction

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Harsh_Johari
Demystifying Cost Of Inaction

Imagine you wake up one morning with a slight toothache
Initially, the pain is bearable, so you ignore it and continue with your life
A few days pass by....
Now, it starts paining more
You find it difficult to eat or talk, but you still do not do anything about it
A few more days pass by....
Now, the pain becomes unbearable
And you finally visit a dentist, after suffering for several days
The dentist advises a costly procedure and lots of medicine
You have no choice but to undergo the procedure
Eventually, the pain subsides after a few days
You see what happened ?
You only took action when the pain became unbearable and you ended up paying a huge cost
This is known as the COST OF INACTION (COI)
Imagine if you had NOT ignored the pain and taken care of it earlier
Maybe visited the dentist before ?
Maybe the procedure was not necessary at all ?
In this case, the cost of inaction was both financial and non-financial
The financial cost was obviously the medical bills
But because you were not able to talk properly for few days, you missed some important client meetings
So there was potential lost business opportunity as well
And then, there was the non-tangible component of COI
You were in pain, you were suffering
You could not have your meals properly or sleep properly
You were simply miserable for those days !
In my experience, this concept of COI is not well understood by many
Whether you are business leader, entrepreneur or a working professional – it does not really matter
When you do not change....

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