logo
logo
Sign in

3 SEO Trends that will rock in 2022!

avatar
Norman Hayden
3 SEO Trends that will rock in 2022!

Search Engine Optimization is one of the critical aspects of Digital Marketing. However, SEO is completely based on algorithms and you need to stay up-to-date according to those updates and ensure your content strategies are effective. If you are all-time relaying on the same SEO tactics, you will never get the desired results in terms of ranking. Here are the top 5 SEO trends that will rock in the year 2022.


1. Long-Form Content Will Do Magic in 2022: Long-form content means more than 3000 words of content to drive more traffic and shares than short-form content as the majority of people love to read long and in detail content. So, it is one of the best ways to boost ranking like a skyrocket. It is now important to shift your focus and write unique and quality long-form content that should greatly improve your search rankings.

If you want to more user engagement, you must break the content into multiple sub-sections using different heading tags such as H2, H3 as it will make it more scannable.


2. Content Should be Fulfill Google's EAT Principle

For the past few years, Google has continuously emphasized on the quality of the content is one of the critical factors for ranking success. What factors do people need to consider for "quality content"?

The answer is EAT Principle, this stands for Expertise, Authoritative, and Trustworthiness.

Google always uses these parameters to determine the unique and quality content as it is vital for buyer persona, which can help you to better understand what type of content your target audience values. It is always recommended that you should always keep EAT principle in mind while creating the content.


3. Increase the Adoption of Automation

According to a PwC survey, 52% (from a survey base of 1000) of organizations have accelerated the adoption of Artificial Intelligence. Moreover, the automation of daily tasks was 'ranked' in the top 2 applications.

If we talk about enterprise SEO, automation will be essential to scale.


Level 1. Monitoring and Detection

·        Anomalies in SERPs results

·        Team reporting on ranking and traffic

·        Links and backlink profiles

·        SEO audits


Level 2. Manual SEO

·        Gathering data at a regular cadence

·        Advanced keyword intent research

·        Link sourcing

·        Content Optimization


Level 3. Insights and automated action

·        Analysis of larger data sets in real-time

·        Content and multiple site audits

·        Website error fixes and linking

·        Decision-making in real-time


If you are looking for the best partner who manages your SEO on the top priority, you can consider a team of SEO India Company, who are SEO experts with great experience in the various industries.

collect
0
avatar
Norman Hayden
guide
Zupyak is the world’s largest content marketing community, with over 400 000 members and 3 million articles. Explore and get your content discovered.
Read more