How To Establish Your Digital Presence With Higher Visibility - Expert Tips In 2022

We just relocated to a fresh new office in the heart of Sheffield, as you may have noticed. With the quick transfer to our new house in Fountain Precinct, there was a lot to organize and transport, resulting in a lengthy "to-do" list.

There is enough to keep you busy throughout the move to a new location, including moving physical goods and ensuring that everything is set for day one.

Many businesses overlook or forget about this critical issue, and they don't fully comprehend the damage that can be done to their internet visibility and local rankings. We've prepared a guide on transferring your business and making sure you can be found just as simply when you get there to reduce the damage to your web presence.

Why Should You Update Your Company Information?

One of the most basic and crucial reasons is so that your customers can find you. If you rely on a physical address for your business, being able to find you after a move is critical for both present and potential new clients.

Furthermore, having up-to-date and coordinated content sends strong signals of confidence to search engines. If you leave a trail of mixed data across the internet, these signals can be harmed, which can have a big impact on your local rankings and a customer's ability to find you.

Make Changes To Your Website

The first step towards shifting your online presence should be to create your website. Your address and contact information are most likely scattered throughout your website layout, with the footer and contact pages being the most popular.

Markdown Schema

Schema markup is essential for explaining portions of your website to search engines. This provides particular code that provides search engine crawlers with extensive information about your company to assist a user in receiving the best results for them.

Refresh Your Maps

Your new location will be available on map listings once your information has been updated with Google. Embedding a map on your website in several areas can be a reliable signal to both search engines and website visitors that you are on the go.

Make Contact With The Experts

If you recognize that the realm of local SEO and online profiles for your business is not something that every business owner is familiar with. As a leading SEO Agency in Australia, they are available to assist businesses local to our new location in Sheffield or farther afield when the time comes to relocate.

Citations And Business Listings

Once you've updated your company information in areas under your control, it's time to expand your search results for your brand name.

Business listings are internet citations that present crucial information about your company in a variety of ways. Some of these are open to the public, while others you may have applied for in prior years.

When your information changes, updating these listings is a quick method to ensure that your NAP data – Name, Address, and Phone Number – is right. Many industry or national directories contain profiles that can be accessed to manually update details. For certain more niche listings, you may need to contact the site's administrator and request that your information be altered.