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How to Find Trending Hashtags on Instagram in 2022?

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Anna Frey
How to Find Trending Hashtags on Instagram in 2022?

Hashtags have been around since the year 2017. They have come a long way from grouping discussions during the initial IRC chats to revolutionizing social media to commemorating historical events, and raising awareness of social issues. I'm grateful for them. It's much easier to find useful content that is relevant on Instagram isn't it? I'm fairly certain that Marketers and Influencers all over the World can't imagine Instagram with hashtags. But to realize their potential we must use popular Instagram hashtags. So, how to find trending hashtags to use on Instagram?

There are a myriad of ways to go about it.

This article will teach you the 7 best methods to discover popular and relevant hashtags.

What will you need for that?

The Instagram appis obviously. It's sufficient for your first steps. However, to take your hashtag strategy on further levels, you will require tools from outside.

Before we start Let's look at how the first hashtag appeared like:

Yes, it was shared via Twitter back in 2007.

Since then, hashtags have been implemented across all social media platforms, including Facebook, Twitter, LinkedIn, TikTok, and YouTube. The most impact they are having are in Instagram as well as Twitter.

How does the Instagram hashtag function?

On Instagram hashtags are an aspect of your "to be, or not to be" They make your content discoverable, boost the reach and increase the reach of posts. They categorize posts and make your posts visible to a larger audience.

Therefore, hashtags are one of the most effective ways to grow the reach of your Instagram profile.

What's it all about? Hashtags can be clicked. Users who click on hashtags on Instagram posts or type it into search will see the page with posts specifically tagged with that hashtag. That's how powerful they are.

You can use hashtags for posts, stories, and Reels. In the event that you mark your post using the correct hashtag, it will show up at the top of the list on hashtag pages. Since people can use hashtags, it's a great method to connect with a new public.

Many brands create their own hashtags to engage followers and build a wide online community.

Adidas does it well. Their branded hashtag #ImpossibleIsNothing already exceeded 430k post.

My suggestion here is to follow the results of hashtags that have been branded. Unfortunately, Instagram does not give us extended analytics. To analyze such an Instagram campaign, use hashtag trackers.

 

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