When you have a groundbreaking idea, chances are you probably won’t make it happen in a vacuum. You need investors and support personnel to bring that thought to fruition. Enter the pitch deck. Those 10 to 20 slides are the crucial marketing tool that shares your exciting idea with investors, potential clients, or team members and how they can help it grow. However, the presentation and design of your deck can make the difference between hitting your presentation out of the park and simply striking out.
With a Great Pitch Deck Comes Great Responsibility…to Communicate
Start with a clear message and outline. Make sure the pitch deck actually states your mission. You’d be amazed how often a mission is never communicated. Define the problem and then share the solution you propose. Highlight the growth opportunity in the market. Why should investors express interest if they see no potential benefits? Plan a call to action and share it. You can do all this in a pitch deck, and it never has to be boring. After all, without that information, there’s no gain for anyone. It’s a swing and a miss. You don’t want that.
Strados’ device began as a simple idea for their founder Nick, who has asthma and needed a way for his doctor to track his pulmonary sounds. The existing method was so inconvenient, inefficient, and unpleasant Nick thought, “There must be a better way to do this!” There wasn’t—so Nick invented one! It’s a powerful story, and it makes a fantastic pitch. That story lives throughout the Strados pitch deck. He created the product because he needed the solution.
Don’t be afraid to take your personal story and have it shine through your pitch deck. That personal information connects with investors and audiences alike. Use it!
Get Inspired
At Inspire Agency, we can create a pitch deck that will wow your investors and captivate your audience. With the Inspire Way, we will Inquire about your product, your mission, and then Infuse the talents of our professionals to generate a pitch deck that is as engaging as it is effective. Let us Inspire you.
