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The Scope of Mobile Game Monetization That You Should Know

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Sam Jacob
The Scope of Mobile Game Monetization That You Should Know

The scope of Game App Monetization is extensive. Many successful games use different monetization strategies to increase ad revenue. Several ways can help generate revenue from gamers, like using In-App advertising, in-app purchase, and so on, and some ways to make players create new accounts, like referral programs for sharing games.


Scope of Game App Monetization 

Mobile Game Monetization is a broad concept that covers many different strategies. From in-app purchases to advertising, it's imperative to consider each option when considering how to increase revenue.


In-app Advertising

In-app Advertising is a tactical approach for generating and optimizing ad revenue for your game app. Ads get displayed on the screen between levels or when players open the app for the first time. Advertisers pay Google or other ad networks for these spots, and they often include video ads with sound or text ads with images that play before or after gameplay begins. Approaching the best ad mediation platform is a great way to generate more revenue. Ad mediation platforms like AdPumb help publishers with this service.


In-app purchases

In-app purchases are one of the most common ways to monetize games because they allow developers to charge users directly for content instead of serving ads. Developers can also use advertising by partnering with ad networks like Google AdMob or Facebook Audience Network, which will facilitate placing ads directly into their apps without needing third-party services like Google Play Store.


Subscription services

Subscription services allow players to pay a monthly fee to access premium content and features within your app, which can also get realized with in-game currency or real money. It's an effective way to incentivize players and increase retention rates!


Freemium

The Freemium model offers free content but charges users outright for some of the premium features—such as multiplayer games or additional levels in your game. This method can be a sure-shot way to keep people playing longer, and they'll spend more time on your app!


There are now several game monetization strategies you can choose from when thinking about making revenue. However, when coming up with a new game, there are some strategies that you should probably be sure to include in your game plan. You could offer in-game currency for sale, require 'energy' to continue playing, allow players to make in-app purchases, offer crafting components for sale, and incorporate ads into your game. These strategies have proven fruitful time and time again in generating revenue from mobile games.


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