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Why you should partner with Erickson Coaching International in your ICF PCC journey

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Gautam
Why you should partner with Erickson Coaching International in your ICF PCC journey


An elite behemoth in the industry of coaching, Erickson Coaching International started its journey in

1980 in Canada, giving true meaning to the phrase ‘it takes time for the fruits of labour to ripen’.

With over 40 years of experience, a footprint in over 40 countries, and over 50,000 graduates,

Erickson is one of the prominent leaders in the field of coaching. This year, as they celebrate their

20 th year of accreditation with the International Coaching Federation, they look to inspire more

and more coaches on the journey of transformation. Yes, you read it right! TWO DECADES with the

ICF- the premier global federation in the world of coaching, makes their coaches stand out amongst

their peers like none other! Establishing a pedigree of this calibre did require substantial effort. Their

founder- Marilyn Atkinson, is the creator of the internationally acclaimed Solution-focused coaching

model, The Art & Science of Coaching.

Reading into Marilyn’s professional past, it makes sense as to why she forayed into this industry. She

was a clinical psychologist to begin with and was greatly influenced by the work of Milton Erickson,

even giving his name to her enterprise. As a clinical psychologist, she was able to understand the

intricate workings of the human psyche and make sense of why we do what we do, especially in

workplaces. Inspired by the techniques of Erickson and certain neuroscientific principles, she

travelled around the world creating programs that would help coaches create profound and ever-

lasting impact. As of today, Marilyn remains an enthusiastic trainer and leader with the zest to

inspire the new generation of coaches coming through. She continues to give wings to the ideal that

helps Erickson Coaching International take flight: Human transformation- one conversation at a

time.



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