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The In-mold Label Market Is Estimated To Witness High Growth Owing To Rising Demand from Food and Beverage Industry

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Purvaja
The In-mold Label Market Is Estimated To Witness High Growth Owing To Rising Demand from Food and Beverage Industry

Market Overview:

In-mold labels refer to plastic labels that are molded into the injected plastic product during the manufacturing process. These labels become an integral part of the bottle or container and cannot be removed easily. These labels offer advantages such as durability, resistance to abrasion, and weather resistance. They are increasingly being used in food and beverage packaging, consumer durables, automobile, and healthcare industries.

Market Dynamics:

The growth of the in-mold label market is attributed to rising demand from the food and beverage industry. According to the World Food Travel Association, the global food and beverage industry was valued at US$ 7.51 trillion in 2019 and is expected to grow annually by 5% until 2025. Growing demand for packaged food and beverages is expected to drive the demand for in-mold labels owing to their moisture resistance and durability properties. Secondly, superior protection from abrasion and weather offered by in-mold labels compared to pressure sensitive labels is also fueling their adoption across various end-use industries. This is expected to contribute to the growth of the in-mold label market over the forecast period.

SWOT Analysis

Strength: The In-Mold Label Market Demand provides durable and weather-resistant labels for various end-use industries. These labels offer excellent printability and have high-quality graphic features. Moreover, in-mold labels are easy and inexpensive to produce.

Weakness: The usage of expensive raw materials increases the production cost of in-mold labels. Additionally, issues related to shrinkage during the production process can reduce yields.

Opportunity: Rising demand from the food and beverage industry for packaging products is fueling market growth. Growing e-commerce sector needs effective product labeling solutions.

Threats: Increased environmental regulations around plastic usage pose challenges. Also, evolving consumer preference for sustainable packaging threatens marketdemand.

Key Takeaways:

The global in-mold label market is expected to witness high growth, exhibiting CAGR of 22% over the forecast period, due to increasing demand from the food and beverage industry. Rapid urbanization and changing lifestyle are fueling the consumption of packaged food and beverages globally. In-mold labels provide durability and aesthetic appeal to packaged food and drinks.

Regional analysis: North America dominates the in-mold label market, owing to stringent government regulations regarding product information and labeling. The Asia Pacific region is expected to witness the fastest growth during the forecast period due to rising disposable incomes, growing middle-class population, and increasing consumption of packaged goods in China, India, and other developing Asian countries.

Key players operating in the in-mold label market are Avery Dennison, CCL Industries, Constantia Flexibles, Jindal Films Americas LLC, Coveris, and EVCO Plastics. These companies are focused on new product launches, mergers, and acquisitions to strengthen their market position. For instance, in 2021, Constantia Flexibles acquired the in-mold labels business of Multicolor to expand its product portfolio and customer base in North America.

Read More:

https://www.marketwebjournal.com/the-growth-of-in-mold-label-market-growth/

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