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Cellulite Treatment Market Is Estimated To Witness High Growth Owing To Increased Emphasis On Body Image Enhancement

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Poonam
Cellulite Treatment Market Is Estimated To Witness High Growth Owing To Increased Emphasis On Body Image Enhancement

Cellulite refers to the dimpled appearance of skin, which is commonly seen on thighs, buttocks, and abdomen in women. It occurs due to accumulation of fat and connective tissues just below the skin. Various cellulite treatment options such as mechanical, topical, lasers, etc are available that aims at reducing fat cells, improving skin laxity and smoothness. The growing consumer awareness about a wide variety of cellulite treatment options has led to increased demand.

The global Cellulite Treatment Market is estimated to be valued at US$ 2.15 Bn in 2023 and is expected to exhibit a CAGR of 4.8% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market Opportunity:

Increased emphasis on body image enhancement is expected to drive the cellulite treatment market growth over the forecast period. Cellulite is considered to be aesthetically unattractive by many women which compromises their body confidence. Continuous marketing and advertising of beauty products highlighting a cellulite-free body by key players has made cellulite reduction a big business opportunity. Growing desire to achieve a toned, smooth body appearance is encouraging more number of women to opt for cellulite treatments. This growing market demand is anticipated to create numerous lucrative opportunities for players in the cellulite treatment market in the coming years.

Porter's Analysis

Threat of new entrants: Low in the mature cellulite treatment market due to high capital requirement and intellectual property barriers. However, digital platforms can serve as a low-cost entry point.

Bargaining power of buyers: High as the market comprises individual consumers who can easily switch to substitutes. Safety and side-effects are major concerns.

Bargaining power of suppliers: Moderate to high as key manufacturers develop new cellulite-reducing devices and pharmaceutical formulations. Suppliers integrate vertically to control costs.

Threat of new substitutes: High owing to continuous innovation in anti-cellulite treatments like laser treatments, radiofrequency devices, micro-needling and plant-based topicals.

Competitive rivalry: Intense between device manufacturers, aesthetic clinics and OTC product developers due to technology improvement and marketing strategies.

SWOT Analysis

Strengths: Growing beauty consciousness. Strong R&D driving non-invasive solutions.

Weaknesses: High procedure costs. Recurrence of cellulite after treatment. Temporary results from topical creams.

Opportunities: Expanding mid-income demographics in emerging nations. Integration of RF, laser and stem cell therapies.

Threats: Safety issues relating to invasive procedures. Smoking and obesity exacerbating the condition. Discount offerings by competing brands.

Key Takeaways

The global Cellulite Treatment Market Growth  is estimated to be valued at US$ 2.15 Bn in 2024 and is expected to exhibit a CAGR of 4.8% over the forecast period 2024-2030.

The global cellulite treatment market is expected to witness high growth over the forecast period driven by rising disposable incomes in Asia Pacific. Regional analysis shows that North America currently dominates due to technological advancements and increasing adoption of minimally invasive procedures. The Asia Pacific region is expected to grow at the fastest pace during 2023-2030 supported by population growth, changing lifestyles and availability of affordable treatment options.

Key players operating in the cellulite treatment market are Kellogg Co., General Mills, PepsiCo., Cereal Partners Worldwide (CPW), Post Holdings, and The Weetabix Food Company. These companies offer a wide range of cellulite reduction creams as well as devices like laser, ultrasound and radiofrequency systems targeting subcutaneous fat. Strategic collaborations between device manufacturers and aesthetic clinics have expanded the outreach of cellulite treatments.

For more insights, read- https://www.newsstatix.com/cellulite-treatment-market-trends-size-and-share-analysis/

For more details on the report, Read- https://www.pressreleasebulletin.com/plant-based-meat-market-trends-size-and-share-analysis/


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