Houston's Marketing Marvels: A Guide to Advertising Agencies in Texas

To guarantee HIPAA compliance, businesses that deal with protected health information (PHI) must have the physical, network, and procedural security checks in place and implement them.When delivering healthcare communications on a large scale, it's all too easy to ignore compliance issues.

Staying compliant and avoiding multi-million dollar penalties is easier with a HIPAA compliant direct mail partner who offers automation and monitoring.What are the marketing requirements under HIPAA?While there are strict privacy regulations regarding PHI for marketing reasons, healthcare practitioners are allowed to utilize it when communicating about their products and services.This implies that a healthcare practitioner might advertise a new device or service to its patient database.

It's not a problem for a healthcare practitioner to send a flier about a new weight-loss program to all obese customers, even if the therapy they underwent was not for obesity.However, it is not acceptable to sell or transmit that same patient data with another company for marketing purposes, which takes us to the second, and arguably most crucial, element of the HIPAA standards for direct mail: data protection.

Most importantly, a HIPAA compliant direct mail must be aware of these laws.Understanding the information and delivery constraints imposed by HIPAAThe essential thing to understand about a direct mail campaign is what you can and cannot mail.

However, any information that may reveal a person's identity must not be included, such as:Identification information:Driver's licence number, IP addresses, photographs, birth date, social security numbers, biometrics, and addressContact information:Emails, contact numbers and addressesHealthcare information:record numbers, financial position, provider identities, treatment plans, and diagnosisYou may mail the following information:Correspondence like invoices, letters, and statementsInformation on various treatment choices or medical treatments that is educational.Benefits or coverage explanations (EOCs and EOBs)Notices about possible security breaches or workplace announcements in generalHealthcare organizations should not send via ordinary mail any health data.

It violates HIPAA and puts the receiver's privacy in danger if anyone other than the intended receiver opens the mail.

The following excerpt is from Laura Pennington Briggs’ book Start Your Own Freelance Writing Business.

Buy it now from Amazon | Barnes & Noble | Apple Books | IndieBound

“How can I get clients?” is one of the most common questions asked by new freelance writers and with good reason: What follows is an overview of the different ways you can connect with prospective clients both online and off.

Networking might seem like an old-school way of generating business, but it can be effective, even in the digital world in which we live.

For example, if you love writing copy for dentists, an annual convention of dentists in a nearby area might be worth the trip or sponsoring the conference because so many of your ideal clients will be in the same place at the same time.

Consider what kind of discount or bonus might prompt a total stranger to hire you.

Documents that are of private in nature like tax forms, medical information, invoices include customer information may sometimes be delivered to wrong recipients and can cause security risks and severe damages to the sender.The enterprise solutions have introduced print to mail feature to overcome the problem.

The industry should meet the compliance as the non-compliance may damage the reputation of the brand as well as paying a very high amount as fines.Print to mail compliance has given core importance to the secrecy of consumer information using the print to mail technology and process and thus safeguards the mail operations and information contained.

Thus processing sensitive information in the industry has strictly adhered to the law for achieving the concerned industrial compliance.

Mail operator is responsible to identify the personal identification of a customer.

Personal identity is any information concerning the individual to distinguish his or her identity which may be intertwined with other information.

While sending mail, the businesses should ensure that it contains the following criterion :Recipient’s NameSocial Security NumberDOBOther identification details like Address, Mother’s maiden name, etc.Healthcare information needs HIPAA compliance as all the details related to the patient should be secure and safe while dealing with it.

Print your Business marketing materials in full color with top qualtity and on-time delvery to promote your events, brand and business.

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Address:9900 W Sample Rd #300Coral Springs, FL  33065Phone : 877-975-0005Email : [email protected] : https://onesourcedirectmarketing.com/One Source Direct Marketing is a comprehensive multi-channel marketing solutions provider.

We provide turnkey products along with result-driven campaign support.

We pride ourselves on our data quality and deliverability to ensure that your message gets to your prospective clients.

Our mission is to offer you the power of growing rapidly and effectively in the ever changing direct marketing community.

Taking the time to understand a client’s brand and focus is imperative.

So many other suppliers are quick to sell you the latest media while not even thinking about what the client really might need.

The Business Research Company’s latest report Direct Mail Advertising Global Market Report 2020 covers Direct Mail Advertising market drivers, Direct Mail Advertising market trends, Direct Mail Advertising market segments, Direct Mail Advertising market growth rate, Direct Mail Advertising market major players, and Direct Mail Advertising market size.

The report provides in-depth analysis of the impact of COVID-19 on the Direct Mail Advertising industry, along with revised market numbers due to the effects of the coronavirus.View Complete Report:https://www.thebusinessresearchcompany.com/report/direct-mail-advertising-global-market-report-2020-30-covid-19-growth-and-changeDirect Mail Advertising Global Market Report 2020 is the most comprehensive report available on this market and will help gain a truly global perspective as it covers 60 geographies.

The chapter on the impact of COVID-19 gives valuable insights on supply chain disruptions, logistical challenges, and other economic implications of the virus on the market.

The chapter also covers markets which have been positively affected by the pandemic.Request for the sample now:https://www.thebusinessresearchcompany.com/sample.aspx?id=3501=smpThe global direct mail advertising market is expected to grow from $66.84 billion in 2019 to $67.34 billion in 2020 at a compound annual growth rate (CAGR) of 0.75%.

The direct mail volume was down in the first quarter; however, the COVID-19 outbreak favored this market as some of the biggest brands have adopted direct mail advertising during the lockdown period.

The pandemic has led to restrictive containment measures involving social distancing, remote working, and the closure of industries and other commercial activities.

Writing Postcards Direct Mail Services is trending for a long time; still, many people cannot write unique postcards.

It does not matter why you are printing a postcard, but it should be catchy and impressive.

So next time you publish a postcard, print it like a professional.

Your postcard should be so promising that none can neglect the massage or brand you are trying to sell.

In this post, all of your printing postcard queries will short out.

Programmatic Display Advertising and Marketing combines data driven and people based marketing with world class technologies to find the target audiences across any channel, any device using omni channel marketing and customer experience.

Global People Data Leadership, Data-Driven Marketing + People-Based Marketing, Effective Omni-Channel Experiences and Results.Our offeringsData Strategy, List services, Email marketing, Digital marketing, Direct mail marketing, Mobile marketing, Analytics, Creative.Data StrategyBlending data-drive marketing + customer-centric people-based marketing.

Our access to 10,000+ behavior, attitude, interest, propensity and demographic attributes across 100% opt-in, deterministic, known and compiled data – and the marketing technology to analyze audiences – guides our strategy.Data enhancementComprehensive data verification and correction, supplementation of records, FrescoData has one of the most advanced and flexible people data enhancement options.

Our data enhancement experts are known industry leaders with a proven track of accomplishment in real time data enhancement and data verification.Data licensingLeverage the worlds largest consumer and business datadase, FrescoData has a comprehensive database of over 3.6+ Consumers and 200 Million Business Executives and Professionals across 100+ countries some of which you can license and install within your own servers if your corporate structure is to perform in-house verifications.

Digital marketingCRM Retargeting: We use data from CRM, email, direct mail and point-of-sale systems to target customers with cross-sell and upsell offers online and offline.

Audience Suppression: We remove past purchasers from our clients’ digital new customer acquisition campaigns.Omnichannel Marketing: We help clients reach the same online & offline audience throughout customer journeys that span multiple channels and devices.Collaborative Marketing: Share audience data with marketing partners in a privacy compliant way to build audiences from second-party data.