Just think of all the times you’ve visited a website and felt the frustration of trying to navigate warped images and pages which don’t load properly.There are plenty of pitfalls for businesses owners to fall into when experimenting with web design, running an unresponsive and slow website is one of the most common.As more and more people have started to use their smartphones and tablets to browse the web, the necessity of running a mobile-optimised and responsive website can make or break businesses.

In the 21st-century, the quality of your web presence is a reflection of the quality of your business.We have outlined 5 of the main reasons why it is crucial for businesses to invest in a high-quality responsive website:1.

Most mobile web browsers have no issues abandoning unresponsive websites.

Improved responsiveness leads to better SEOIf you want your website to be seen, you’ll want to make sure that it is search engine friendly.

SEO friendly websites have the best chances of appearing high in google search results, this is the best way of driving organic traffic to your website.The SEO ranking of your website depends on a myriad of factors such as keywords and content, however, a major factor is the responsiveness of your website.

You’ll give your potential customers VIP treatmentFirst impressions are as important as ever, that hasn’t changed, only how we make those important first impressions has changed in recent years.

Local SEO, is perhaps one of the best opportunities for small businesses to grow online.

These actionable tips will help improve your local SEO today, and get the customers your business deserves.

GMB acts as an online Yellow Pages for your business and is a very important ranking factor for Google.Be sure to keep your GMB up to date with new information, reviews and even social media posts.

For many, your GMB listing will be the first time a prospective customer will discover your business, so it’s crucial that you make a good first impression.Great Local ContentCreating great content is always important for SEO, but you need to take that a step further when dealing with local SEO.

Here you need to focus on building local authority and establish your business as a thought leader of the community.

Local associations, accreditations and business groups are also a good way to show the search engines that you are credible and active in the local community.