The major factors driving the growth of the WCM market include the demand by organizations to increase their revenue by delivering personalized content for customers, increasing the interactions with the online customers, and maintaining the brand presence.Browse 69 market data Tables and 33 Figures spread through 133 Pages and in-depth TOC on "WCM Market by Solution (Digital Marketing Management, Mobile and Social Content Management, and Web Experience Management), Service, Deployment Type, Organization Size, Vertical, and Region - Global Forecast to 2025"Download PDF Brochure @ https://www.marketsandmarkets.com/requestsampleNew.asp?id=255522685Major WCM vendors include IBM Corp. (US), Adobe Inc. (US), OpenText Corporation (Canada), Oracle Corporation (US), Microsoft Corporation (US), Progress Software Corporation (US), Upland Software Inc. (US), SDL plc (UK), Sitecore (US), Crownpeak (US), Acquia (US), Episerver (US), Rackspace Inc. (US), e-Spirit (US), Percussion software (US), Kentico (Czech Republic), Angler Technologies (India), Contentful (Germany), HCL Software (India), and MODX (US).
Partnerships, agreement and collaborations have been the most adopted strategies by major players from 2017 to 2020, which helped companies innovate their offerings and broaden their customer base.
Many started to deliver WCM solutions on cloud.Adobe (US) is one of the leading players in the WCM market.
The company excels in creative media software products and digital marketing software.
Adobe Experience Manager is a comprehensive content management system.
It has the capability to incorporate the headless approach i.e.