Test drive your car before it is built
When it comes to revolutionary changes in the auto industry, much of the hype is around self-driven cars (autonomous cars) thanks to artificial intelligence (AI).
Is VR limited to just gaming?
Imagine providing a qualitatively superior experience of engaging with the brand for customers, by car dealers, at less than half the space of a traditional car showroom.
And that’s not all the ‘digitally enhanced’ showrooms offer a more complete experience for the customers by integrating in-store, online and mobile platforms, allowing guests to research, book a test drive, obtain a price for their old car, choose a payment option, purchase and organize a service of their car all at the touch of a button.
There are companies that are providing virtual demonstrations and test drives of their cars on the go, at malls/exhibitions/events eliminating the need for ‘showrooms’ and reaching more people simultaneously.