If you are a brand, social media manager or an event organizer, you should be very well aware of the social walls for events and their use. A social wall can be your ace card in hosting any business event as it maximises the interaction and engagement with the attendees.
What exactly is a social wall and how it can be used in different ways to make the best out of it? A live social wall is a type of digital screen that displays social content aggregated and curated from various social media platforms like Twitter, Instagram, Facebook, Pinterest, and LinkedIn etc with the help of hashtags, mentions, usernames and tags.
With the social wall, you can increase the engagement of your brand with the attendees as well as connect with the online audience in real-time. This way your event’s reach is maximised exponentially than a brand could ever have through advertising and promotions. There are multiple ways to use a social wall that has the power to make any event unbeaten.
Social media campaigns are tough to manage; especially when you are looking after a campaign which demands speed and user-generated social media content.
You must be aware of the things that can go wrong and make your social media wall a tough task to handle.
You need to manage a lot of things simultaneously, so mistakes are bound to happen.
If you can manage a social media wall in a right way then it will increase audience engagement drastically, but there will be occasions when event planners will come across some errors.
We have narrowed down 5 common mistakes which event planners often make while planning to set up a social media wall:
Mostly, people choose a hashtag which is obvious and simple to use.
In this article, we will mention a step-by-step guide you can follow to create your social media content.Set goals for your contentBefore setting your goal, you must be aware of what you want to achieve?
With goals and KPIs in place, you can easily measure the effectiveness of your social media efforts.Know your target audienceKnowing your target audience helps you in delivering your content in the right place.
A targeted approach gives you better results than approaching a wider audience.
Facebook is an effective platform for both B2B and B2C businesses.
There are also plenty of alternatives you can search for your social media marketing needs.Plan your social media contentOnce you have selected the perfect platform for your brand, now start working on your social media content, you will put up on these platforms.
While making your social media content, make sure it reflects your brand’s message, your products, and services along with some informative content.
The scope and potential of Digital Marketing are expanding exponentially with most of the business enterprises realizing its value and trying to imbibe its essence for establishing better connect with the target audience, build brand awareness, better conversion rates resulting in increased sales and profitability.
IntuiFace is a global leader in the creation of in-store interactive customer experiences which was established in 2002.
We provide cutting edge multi-touch and sensor-based applications which are based on a portable, scalable and extensible natural user interaction platform combining our expertise in human-machine interaction with enterprise-class server technology.IntuiFace is such a leading platform that allows the creation and deploying interactive, expressive and connected digital experiences without writing one line of code.
IntuiFace is used by hundreds of clients in 50+ countries to build experiences driven by multi-touch displays, Microsoft Kinect, the Leap Motion Controller, RFID/NFC devices and much more.
From sales presentations to trade shows, curate art exhibits to retail kiosks, digital signage to the classroom it has been used by companies for everything.
Design agencies, systems integrators, independent software vendors, marketing & sales teams, educators - All are invited to try our touch screen software, PC kiosk software, multi-touch table software applications, digital presentation software, interactive board software, presentation program, multi-screen presentation software tool and more for themselves.
We guarantee it will exceed expectations.Contact Details: 245 First Street, Riverview II, 18th floor,Suite 1800Cambridge, MA, 02142, USAPhone:+1-617-395-1340888-225-8964(Toll Free)Email: [email protected]: https://www.Intuiface.com/Established Year-2002
