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2022 will be turning point for healthcare consumer experience

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MarTech Cube
2022 will be turning point for healthcare consumer experience

Carenet Health, one of the nation’s largest providers of healthcare engagement solutions, has released its fourth annual Healthcare Consumer Engagement Forecast. The publication includes cross-industry insights and seven predictions for healthcare engagement in 2022, focusing on areas such as digital health, behavioral health, customer service and support, and in-home care.

One big takeaway is that a new healthcare consumer is emerging from the COVID-19 pandemic—one whose trust in the healthcare system has been shaken and whose expectations of service and convenience have changed. Healthcare organizations, from health plans to health systems to their service partners, are responding.

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