Let's take a closer look at the world of tree-testing together. In this article, I'll shortly describe to you what is Tree Testing and what are its advantages and disadvantages.
The tree testing process is simple to use, and the main insights you receive can be extremely beneficial to your business. As previously stated, user research professionals utilize tree testing to obtain input from users on large chunks of the information architecture, such as menus, sidebars, tables of contents, and other components.
What are the advantages and disadvantages of Tree Testing?
The tree testing tool's major benefit is that it can be used remotely. As a result, it is less expensive, more efficient, more useful. Another significant benefit is that it can be completed entirely online, as a computer can see far more than a human researcher's eye can.
These two major benefits do, however, come with some small drawbacks. You can't ask follow-up questions or view a tester's non-verbal communication. However, if you employ surveys to receive rapid feedback, this can be compensated (you can do that after each and every task). You may also do moderated and offline pilot testing to reduce losses.
To summarize, there is no good or bad with tree testing. It is one of many tools available to you, and it is most effective when used in conjunction with the others in your toolbox. It isn't a miracle, but it may go a long way toward making your project better.
There are plenty of great tools for Tree Testing, but only a few of them are really worthy. If you are interested, here is the list of the best Tree Testing tools.
Why would someone even go through an app if they don’t find it attractive enough, or too slow, or just downright badly designed?
Designing and developing an app without stressing on an impeccably designed user interface and a brilliantly developed user experience would be a sheer waste of time.
A good UI/UX design help draw in traffic, keeps the users engaged, and therefore has a direct implication on boosting the conversion rate for a business.
The user interface is all about how a mobile application looks like, and how does it feel to the users while interacting with it.
A person should be able to instantly identify a mobile app with the brand that it is for.
Mobile app developers must design a neat workflow for their mobile apps, comprehending the actions of the end users, thus making the experience a more interactive one for the user and simplifying the whole process for them.
