Credit: https://randhawa.hashnode.dev/top-10-reasons-why-mobile-applications-are-useful
Having a mobile app for your business is a beautiful opportunity for you. To have a mobile app for your business firstly you need to understand the benefits of mobile apps for your business and you are at the right place to understand the importance of mobile apps. Having a mobile app means your business can open for 24 hours. Having an advertisement in traditional business is expensive. Advertisements in T.V, Hoarding, Billboard, newspaper, Banners are expensive. The advertisements are only for a limited period with an expiry date. But the story of the mobile app in today’s date is different. Developing a mobile application for your business is a wonderful opportunity that is coming your way and you will also reach new customers. Having a mobile app a customer can order the product at any time without thinking of the timing. But offline, the product can be purchased according to the business hours only.
The top 10 benefits of Mobile Application For your Business
You connect with customers extremely well: Mobile app enhances the relationship with the customers.How? If a customer wants to purchase the product in the middle of the night, it is not possible according to the business hours as the store cannot be open for 24 hours but in mobile apps it is possible. So, a person can download the product and order it at any time according to their comfort and can receive the product till what time they need or they can switch to another app for purchasing the product. What matters to us is that our customer must be satisfied.
Enhances the Sales: When a customer has trust in your product, automatically they will start purchasing your product. If the customer is satisfied after purchasing the product they will purchase from the same business news time and continues. Therefore your sales increase when customer satisfaction increases. When sales increase then profit also increases. Mobile apps generate more profit than offline in today’s scenario. Because products can be ordered from any demographic of the world but in offline business it is not possible to order the product from any regions, it is only possible to only some extent regions. Thereafter, Mobile apps increase the profit of your business.
Data Capture: The data can be taken from the mobile app users. By providing the phone number, Name, Gmail and Contact Number to the mobile app business, the data is being tracked such as:
- How much time has been spent by the user?
- When the app is downloaded, the message goes to the respected department owner
- How many products have been purchased by the consumer?
- What products are being kept in the cart?
- On what product the user is showing interest?
All these things can be known by the help of mobile applications When the user is active in the mobile app, the developer can send the ads based on the customer interest or the customer interest information is being collected and used for the future.
Build a loyal customer: firstly, you must consider the quality of your service. Whatever the service you provide must be of good quality then you will be getting loyal customers. Mobile applications turn the casual customer into a long time customer. In the longer run, your loyal customer will be taking the product or a service from you.
User’s Feedback: A good business doesn’t end the relationship once the customer purchased the product from the seller immediately. You need to ask the feedback from your customers about what they want to tell you about your product. Your customer definitely will have something to say such as
- Review
- Suggestion
- Might be a complain about your product
- Feedback may be of anything,listen to your customers carefully.
- To run a business very well, you have to ask for feedback from your customers
Easy Payment: All the payment facilities must be available so that the user shouldn’t have any problem at the time of paying the amount. If the user found any problem then they will leave the app on the spot and might not visit the app again. Example: PayPal even Indian clients and international clients can pay the amount through Pay Pal option .
Helps you to improve your app: When you get real feedback from your customers, it gives you a chance to improve it.You can focus now on what your customer has told you. Ultimately the app is going to be used by the customers and the product is going to be used by the customers too.
Abundance Opportunity: Once you make the mobile app for your business you get an abundance of opportunities on your way. Once the app is available on the different app stores. You advertise your app on different social media platforms, Later new people come to know about your services that you offer, ultimately your sales increase. You get the customer from different geographic areas. Therefore you get loyal customers that means long term customers. Later, you can re target your audience again.
Recognition: Your customer likes the quality of your product or a service which you provide then definitely you will get a recognition. The more people will come to know about you, your business gets recognized online as well as offline. There are high chances that people will share your product or about your app details with others, definitely you are getting recognition.
Brand: The first and first most thing is you create a brand for your business. A brand is like a human being which is recognizable by everybody. When people start recognizing you, that means you are creating your brand. When you have a good brand that means people are going to remember you for a prolonged period.
These above are the top reasons why you should use the mobile app for your business.
TAKEAWAY:
- You get the new customers and connection improves with your customer.
- Your brand enhances it.
- Keep your app simple and easy. If people find it difficult to use the app, then they will switch to other apps.
- Keep the app design simple, but must look professional. Don’t keep too much animations, pictures, text and slideshow
- Your app must have a quick loading time.
Mobile applications development companies are well responding to to the call of on-demand economy and sweating it out to build mobile apps that will get services to the doorsteps of consumers. When in need of a vehicle to journey away or a maid to take care of their homes, people today can just go through their mobile screens, open an app and hire the identical. While the on-demand economy will thrive because it is making daily lives of people more resourceful by providing them great convenience, there are multiple enterprise regions that are leveraging the idea of on-demand mobile apps.
Let's talk about some of the prominent enterprise areas where on-demand services app is playing its part well and generating new revenue streams for the entrepreneurs.
1 Local services
The tale of on-demand services started out when some local shops or food stores started delivering their products on the doorsteps of consumers staying with a proximate range. Mobile app development company has been the medium for customers to view their products and place orders.
Following the trend, many big and small food-centres, grocery stores, clothing and retail outlets started out with their own on-demand deliveries. Major triggers for the customers to use their mobile apps are the comfort of shopping from home, bit cheaper prices, can search over a range of products, and can even shop from the stores which are not at a convenient location.
2 Personal Utility services
Use of on-demand apps also shore up tremendously in the realm of personal utility and healthcare services. Apps in these segment include services of stylists, fitness trainers, therapists, body spa, tailoring and so forth. While to avail any of these, people earlier have to either walk into the services centres or call beforehand to get appointments, with apps they are now getting all personal and healthcare treatment at their homes.
With easy-to-use apps, people can now view the types of services offered, hire an executive and get themselves served. Even payments are going cashless with such apps, as customers have the option to make in-app payments using credit/debit cards.
3 Transportation
There's no stopping to the evolution of on-demand services in travel and transportation. Perhaps the fastest growing type of apps enterprise, 'private cars on hire' is the recent buzz of all metropolitan towns and cities. Also available with facilities of pool or shuttle, on-demand cab services are gradually overshadowing the conventional taxis, available less and from the stands. Contrary to this, people can now hire a cab right from their present location. They get to see the cabs available in their proximity via the mobile app and tap on 'hire' to get themselves picked up.
4 Homecare Services
There's more of the on-demand apps! Apart from personal care, they are now available for different household services including laundry, home cleaners, cooks, electricians, plumbers, babysitters, pet sitters, etc. So, instead of searching for services providers from different sources and approaching them personally, they can use apps. They are performing the role of a middle-man between the homemakers and the services centers. Furthermore, with such an app, service providers can now tap profits from the distant markets apart from the locals.
To cut it short, on-demand mobile application development is booming fast. Even before companies can realise what an on-demand app can do to their enterprise, consumers are getting crazy over the trend. And, why not? Those apps are like mini-guide in their pockets, helping them get what they want in minutes. Soon a time may come when people won't venture out of their homes to look for a service or product.
