1. Focus on marketing
Creating awareness of your business is the most crucial step you have to take for a successful business. The more audience you reach, the more chances to have customers increase.
You can use social media platforms, focus on SEO, SMM or spend some money on PPC to reach a wider audience. To perform all these activities, you may have to hire a specialist who can make all these things happen.
2. Offer more services
Do you know what will give you an exceptional edge which you are looking for? The value-added services you will offer your customers to attract more audiences. You can focus on services such as 24×7 customer support, SSL certificate, easy scaling, and so on.
Also, you can provide web hosting plans according to the individual needs, company needs, small organization, large organization, and so on.
Initially, you can give discounts or offer different deals as per the needs of your probable customers. You might not be able to have big margins of profit, but you can make more customers by offering them enthralling services at a lower price than your competitors.
3. Look and feel of your website
The website defines your business. So, this makes the look and feel of your website one of the most important things. You can make your web hosting website attractive and accessible by choosing the right whmcs custom template.
Now, if you are thinking about how you can choose the right theme then don’t worry, we are going to mention a handful of tips for you which can help you out.
So, without wasting further time let’s start.
4. Design and Layout
The design and layout of your website will cast the ultimate impression on your visitors. That impression will turn your visitors into your customers. So, you have to be very much careful while choosing the theme for your website.
The theme design has to be professional only then your customers will consider you as a reliable company. Otherwise, broken images, cluttered designs will become the reason for your company’s downfall. And the next thing is the layout, try to make it attractive but easy to operate.
So, the design and layout of the theme page should be clean and clear in structure.
5. Ease of navigation
Make sure your website is easy to navigate and the data can be accessed quickly and easily by your customers and site visitors.
A complex structure will create unnecessary confusion which will lead to frustration. A customer’s frustration is never good for business. Your business will prosper only when your customers are happy. So, the theme should be user friendly.
Know a fact – A right theme of your website with smooth navigation will decrease the bounce rate.
6. Integration with WHMCS
WHMCS is an all-in-one tool for web hosting service providers to manage and automate their business. Using WHMCS, it is easy to automate the billing management system, generate automated invoices, send payment reminders, and more.
So, it is imperative to ensure that your theme must be integrated with WHMCS. Choosing the WHMCS compatible theme will help you to invest your precious time on expanding your web hosting business rather than doing all the things mentioned above manually.
7. Choose Right Colours
Imagine the rainbow in black and white. Will it still be beautiful? Yes, but not that much beautiful because every colour has a vibe and an emotion. Some colours are eye-soothing, and on the other hand, some just pinch you in the eye.
This is another consideration which you have to keep in mind. The colour of the web hosting theme should help your customer to navigate what they are looking for.
8. Compatibility with Browsers
No one wants to change the look and feel of the website again and again. The compatibility with different browsers is imperative. So, don’t forget to see the compatibility of your theme with the different browsers like Google Chrome, Safari, Internet Explorer, Firefox, and soon.
Make sure that the website theme is looking perfect and alike in all the browsers.
9. Highly Responsive
You have to make sure that your theme is compatible with the device of your targeted audience; otherwise, all the efforts will be in vain. As per some surveys, it is believed that nowadays, people browse websites on their phones or tablets. So, you have to keep in mind that your theme has to be compatible with these gadgets.
10. Regular Updates
Regular updates are must to keep your theme functionalities intact. An updated theme will offer you much more features such as higher security, fewer bug issues, the addition of new features, and so on. So, don’t you think regular updations will work in your favour?
11. Pricing & Support
The price might not be the deciding factor while choosing a suitable theme. But you have to consider it. The best way is to compare the shortlisted themes and see which one is most suitable for your business.
Another significant factor that you need to consider when choosing a theme is support. Look for a whmcs theme development that provides the themes through multiple channels with dedicated and round-the-clock support.
